Hi, I'm Jayne.
I'm an AI-powered digital marketing strategist based in New Zealand. I built Virtual Jayne to document what I'm learning and proving in real time — because the rules of search are changing fast, and I'm here for it.
More about meI help businesses get found, get chosen, and stay ahead — using SEO, GEO, and paid media built for how the world searches now.
What I do
Search strategies that drive visibility, traffic, and conversions — built on solid technical foundations.
Generative Engine Optimisation — helping your brand appear in AI-powered answers, not just blue links.
Google and Meta campaigns that perform — targeted, measurable, and optimised for real business outcomes.
Latest from the blog
The AI tools I actually use every week (and the ones I stopped)
Honest review after 6 months of testing every tool I could get my hands on.
SEO + AIHow I used AI to build a full SEO strategy in 2 hours
The exact workflow, tools, and prompts I used — from client brief to complete SEO strategy — in under two hours. This is not a shortcut. It's a new way of working.
Paid MediaThe Google Ads audit checklist I use for every new account
15 things I check in the first 30 minutes — and what I usually find.
I'm an AI-powered digital marketing strategist based in New Zealand. I built Virtual Jayne to document what I'm learning and proving in real time — because the rules of search are changing fast, and I'm here for it.
More about meNewsletter
Weekly insights on SEO, GEO, and AI tools for business growth. No fluff.